![]() |
![]() |
![]() |
As part of the «ParkZoo 2026» exhibition in Moscow, the 15th Grooming Festival will take place on September 23–25, 2026. It will be held as part of Moscow Grooming Week (September 23–27).
Organizers: The International Grooming Academy Milord and the NARGI-Groomingfest Association, supported by ARTIS Expo.
Registration for ParkZoo 2026 is MANDATORY to attend the grooming festival.
September 23, 24, 25, 2026 | 10:00 AM – 6:00 PM | Hall 3
Day 1: September 23
- 10:00 AM – 10:30 AM — Registration for the festival and raffle
- 10:30 AM – 11:30 AM — Varvara Karandashova & Anastasia Pudelman: "Cosmetology and Dermatology in Grooming"
- 11:30 AM – 1:30 PM — Anastasia Ivanova: Masterclass "Maltese: Classic Shapes, Round Head, Plush Finish"
- 1:30 PM – 2:00 PM — Technical break
- 2:00 PM – 2:20 PM — Grand Opening of the 15th Anniversary GROOMINGFEST Festival
- 2:20 PM – 3:20 PM — Natalia Yuryeva: "Path to Show Grooming: The Beginning"
- Program overview: From dog exterior based on breed standards to correcting flaws through grooming.
- 3:20 PM – 5:20 PM — Olga Arkhipova: Masterclass "Salon Poodle Grooming in Classic Style"
- 5:20 PM – 5:30 PM — Raffle and Photo Session
Day 2: September 24
- 9:30 AM – 10:00 AM — Registration for the festival and raffle
- 10:00 AM – 10:40 AM — Ilya Isaev: "Invisible Trigger, Noticeable Result: The Impact of Food Allergens on Appearance"
- 10:40 AM – 12:40 PM — Kelly Sun (China): Masterclass "Bichon Frise: Sweet Ears, Brown Bear"
- 12:40 PM – 1:10 PM — Technical break
- 1:10 PM – 3:10 PM — Kelly Sun (China): Masterclass "Maltipoo: Asian Style Muzzle"
- 3:10 PM – 3:20 PM — Technical break
- 3:20 PM – 5:20 PM — Daria Voronina: Masterclass "Synergy of Grooming"
- Program overview: How to enhance a standard haircut with creative elements to achieve a "wow" effect for clients or competition entries.
- 5:00 PM – 5:20 PM — Raffle and Photo Session
Day 3: September 25
The 9th BIG GROOMING BOSS Conference is dedicated to key aspects of managing a grooming business. The topic was not chosen by chance: despite external challenges, the industry continues to grow by 20% annually. We have gathered the most relevant and proven solutions to help your salon grow faster.
- Marketing Matters: Comparing the effectiveness of traditional tools versus modern Marketing 3.0 for client acquisition.
- Staff Matters: HR strategies, hiring, and routine process automation to reduce managerial workload.
- Finance Matters: A systematic approach to business money management beyond just tracking revenue.
- Clients Matter: Methods for building a steady flow of new clients and working with the premium segment.
- The Boss Matters: Business process management and internal motivation techniques for stepping out of daily operations.
- Community Matters: How collaborations and professional communities impact your salon's growth.
Bonus Lecture: Equipment Trends for Grooming Salons
Conference Theme: "Business in Order"
Registration is mandatory via the festival website. Seats are limited.



