Russia, Moscow
«Crocus Expo» International Exhibition Centre
Exhibition Hall №4 (Expo 1, ground floor), «Myakinino» metro station
20-22 September, 2023
9:30 - 18:00

XI Grooming Festival Groomingfest ® 2022

Groomingfest 2022

on September 21-23, 2022

Address: Russia, Moscow region, Krasnogorsk, Crocus Expo IEC, Hall 4 (Expo 1, ground floor)

Opening hours: 9:30 - 18:00

Organizers: «Milord» LLC with the support of «ARTIS Expo» LLC

Venue: Exhibition Hall №4 (Expo 1, ground floor)



September 21, 2022 Business Day

Moderator Denis Vasiliev – CEO of MILORD LLC, Russia's largest grooming company with a 20-year history

9:30 AM Registration for the event

10:00AM-12:30PM Evgeny Kotov. «Managerial leadership»

You will learn about:

  • How to build relationships with the team correctly.
  • How to criticize subordinates correctly
  • The right ratio of "stick" and "carrot"
  • How to hire correctly
  • How to motivate and retain correctly
  • 10-15 life hacks on motivation, retention, conflict resolution, creation of agreements
  • How to "push" correctly so as not to break.
  • Take-and-do thing.

Evgeny Kotov – Founder of the PRACTICUM BUSINESS SCHOOL

Expert No.1 on team motivation (according to surveys of 20 thousand readers of the General Director magazine)

«Entrepreneur of the Year – 2021» – in the nomination «Expert on motivation and leadership» according to EXPERT RF magazine

Author of the book «Integrity of the leader», 2022

Three–time IRONMAN participant (3.8 km swimming, 180 km cycling, 42 km running – performed in a row, without a break)


1:30PM-4:30PM Panel discussion of managers and owners of grooming salons


Denis Vasiliev

Sergey Teymurov – PERSONA Marketing Agency

Daria Kazimova – creator of the ABC of Grooming channel, owner of a network of pet stores and grooming salons (Samara)

Irina Alyoshina – head of the EC «Academy of grooming «MILORD»

Natalia Shestakova – head of the corporate university of the «Valta» company


September 22, 2022 Grooming day «Designer breeds, or what the poodle did»

9:30AM Registration for the event

10:00AM-12:00PM Master class «Asian style in poodle grooming». Daria Kazimova

12:30PM-2:00PM Master classes «Grooming of designer breeds (maltipu, kavapu, labrodoodle)». Alyoshina Irina, Fedotova Yulia, Bulanova Olga

3:00PM-5:00PM Master class «Asian style in grooming (maltipu, kavapu). The design of the head». Julia Turtleneck

5:00PM Lottery


September 23, 2022 Grooming Day "Raising the level"

9:30AM Registration for the event

10:00AM-11:00AM Cosmetology: Working with alopecia in a grooming salon. Daria Kazimova

11:00AM-12:00PM Dietetics: If the client asks «What to feed?». Nigova Ekaterina

1:00PM- 2:00PM Dermatology Alopecia X. Pozharskaya Daria

2:30PM- 4:30PM Grooming master class «Features of working with a pomeranian - do no harm.» Olga Perova

4:30PM Lottery



Summing up the results of «ParkZoo 2022». Preparation for the exhibition «ParkZoo 2023»


Dear exhibitors! It's been almost a month since our last meeting. I think that the preliminary results of participation in the exhibition have been summed up. A post-release and photos have been published on the «ParkZoo» website. I am really looking forward to feedback on the organization of the exhibition from those who have not had time for this yet. It is very important and will help to make qualitative changes in the process of preparing and holding the event. Until 31.12.2022, we are waiting for confirmation of participation in «ParkZoo 2022», keeping the layout of 2022. I am always in touch and will help solve any issues related to the preparation for the Summit 2023 and «ParkZoo 2023». Sincerely, Natalia Morgunova  

«ParkZoo 2022» showed the achievements of the pet industry in the localization of production


In 2022, the pet market lost some of its foreign brands, but gained new opportunities for the development of local brands and domestic production of pet supplies. How the industry responded to the needs of the market and to what extent it was able to implement import substitution was shown by the main exhibition of the Russian pet industry «ParkZoo», held from September 21 to 23 at the Crocus Expo IEC in Moscow. This year «ParkZoo» occupied 5100 sq. m. meters of exhibition space. The bright, well-equipped pavilion allowed the exhibitors to implement the most daring projects in the presentation of their brands. 179 companies presented their products and services, 167 of them had stands, 8 organizations worked in coworking, and one startup presented itself. The number of participants was slightly less than last year, because some Western brands left the Russian market. But there were 45 new companies in the «ParkZoo» exposition, 12 of which represented China. Many exhibitors have increased the area of their stands, invested serious funds in their design. The exhibition turned out to be bright and large-scale.  Industry representatives say that trust has become an important criterion for cooperation. «ParkZoo» is a place where companies have been able to establish such relationships with their customers. The next exhibition «ParkZoo» will be held on September 20-22, 2023. Traditionally – in the Crocus Expo, in the 4th hall of the 1st pavilion. Natalia Morgunova, Director of «ParkZoo»: "I am sure that participation in «ParkZoo» will give new strength to pet industry companies, and all the ideas that were born at the exhibition will turn into promising projects and will definitely come to life. Many thanks to all the companies for their support and participation in the exhibition!"    

Exhibition «ParkZoo 2022» - Thanks from Natalia Morgunova


Dear colleagues! Three days of the «ParkZoo» exhibition raced by in a blur. Everything passed so quickly, brightly and in one breath. I have a feeling that I didn't have enough time to talk to someone, didn't hug someone and didn't thank them personally. We all need a little time to catch our breath. Indeed, after the event and such intensive communication with clients and colleagues, it is necessary to analyze, structure and think about how to apply the experience, data, etc. I am sure that the result of participation in the exhibition will give us strength, all  ideas and promising projects will come true.Many thanks to everyone for your support and participation in the exhibition. I will be very grateful for feedback "hot on the trail". We will definitely take into account all your wishes and requests.I am always in touch and open to meetings and communication.Peace and tranquility to you! With warmth, Natalia Morgunova

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